LUISS

Program and References

Program And Reference Reading Material
Week 1 – Lesson 1 Module I: StategySection I: The concept of strategy and performance
WEEK 1, LESSON 1
• Introduction: The concept of strategy and performance.
• What is a competitive advantage?
Chapter I – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 1 – Lesson 2 Cengage Learning.
WEEK 1, LESSON 2
• Strategic Management: Business Strategies and corporate Strategies
• Industrial Organization view, Structure-Conduct-Performance Paradigm
• The external environment
• SWOT analiysis
Chapter I – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 2 – Lesson 1 Section 2: The External Forces
WEEK 2, LESSON 1
• The External forces: Industry analysis and competitor analysis
• Porter’s 5 forces framework
Chapter II – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 2 – Lesson 2 WEEK 2, LESSON 2
• Analysis of a Business Case: Industry rivalry and extended competition in the Video Game industry
Chapter VI – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 3 – Lesson 1 Section 3: The Internal Forces: Firm Resources and Capabilities, Core Competencies
WEEK 3, LESSON 1
• Business Ecosystems
• The role of resources and capabilities in strategy formulation
Chapter III – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 3 – Lesson 2 WEEK 3, LESSON 2:
• Organizational capabilities
• Developing Resources and capabilitiesChapter III – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 4 – Lesson 1 Section 4: Business Strategies
WEEK 4, LESSON I
• Porterian View of competitive advantage
• Value Chain
• Business Strategies: Cost Leadership
Chapter IV – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 4 – Lesson 2 WEEK 4, LESSON 2
• Business Strategies: Differentiation
• Business Strategies: Focus
Chapter IV – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 5 – Lesson 1 WEEK 5, LESSON 1
• Business Strategies: EBAY, Analysis of a case study
Chapter V – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 5 – Lesson 2 Section 5: Network Level Stratey
WEEK 5, LESSON 2
• Network Strategies
• Iter-organizational relationships
• The paradox of cooperation and competition: Coopetition
Chapter VII – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 6 – Lesson 1 Section 6: Business Models and Value Innovation
WEEK 6, LESSON 1
• Blue ocean strategy
• Cirque du soleil
Chapter IX and Chapter XXI – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 6 – Lesson 2 WEEK 6, LESSON 2
• Business Models
• Revenue Model
• Corporate venturing
• Corporate venture capital
Chapter X – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 7 – Lesson 1 Module II: Organization and Managerial FunctionsSection I: Organization Theory and Structure
WEEK 7, LESSON 1
• Organization Theory
• What is an organization
• Dimensions of the organization design
Chapter XII – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 8 – Lesson 1 WEEK 7, LESSON 2
• Evolution of organization Theory and design
• Main organizational designsChapter XIII – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 8 – Lesson 2 Section II Strategic Marketing
WEEK 8, LESSON 1
• Strategic Marketing
• Consumer behavior
• Marketing Plan
Chapter XIV – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 9 – Lesson 1 WEEK 8, LESSON 2
• Segmenting
• Targenting
• Positioning
Chapter XIV – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 9 – Lesson 2 WEEK 9, LESSON 1
• Strategy and Technology
• First mover advantages
• StandardsChapter XI – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 10 – Lesson 1 WEEK 9, LESSON 2
• Technological paradigms
• Management of Innovation
• Planning for Innovation
Chapter XV – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 10 – Lesson 2 WEEK 10, LESSON 1
• Planning for Innovation
• New product development and project management in Innovation
Chapter XV – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 11 – Lesson 1 Section IV Operations Management
WEEK 11, LESSON 1
• Operations and Value Chain Management
• Supply Chain Management
Chapter XVII – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 11 – Lesson 2 WEEK 11, LESSON 2
• Facility Layout
• Inventory Management
Chapter XVII – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 12 – Lesson 1 Module III: Finance
Section I: Financial Management, Cost of Capital
, Basics of Capital Budgeting
WEEK 12, LESSON 1
• Financial management and the finalacial environment
• Capital Allocation Process
• Securities
• Financial InstitutionsChapter XVIII – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
Week 12 – Lesson 2 WEEK 12, LESSON 2
• The cost of capital
• WACC
• Capital Asset Pricing Model
• DCF
• Capital Budgeting
• DCF Method
• Net Present ValueChapter XIX – Volberda et al, (2011) Management (Custom edtion by Prof. Boccardelli), 1st Edition, Cengage Learning.
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